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Why We Love Planet Clothing

September 17, 2026 – MICKEY JUDKINS

Why We Love Planet Clothing

Quick answer: Details Direct, a women's boutique in Eau Claire, Wisconsin, carries Planet because its mix-and-match design philosophy gives customers a wardrobe that grows more versatile with every piece they add.

Designer Lauren Grossman built Planet in 1997 around a simple problem: there weren't enough clothing options that worked for every body, every age, and every occasion at once. Her answer was a lifestyle collection described as "sizeless, all-season, ageless," built from soft, architecturally-influenced silhouettes designed to mix freely with each other.

What Makes Planet Clothing Different

Planet pieces are designed as building blocks, not standalone outfits. Buy two pieces, or ten, and they're built to combine into new looks every time. The fabrics are chosen for comfort and drape first, using natural materials and, increasingly, vegan and washable alternatives instead of traditional leather.

Why Customers Love It

Customers who buy one Planet piece tend to come back specifically to add to their existing collection rather than starting over. It's a brand that rewards building a small wardrobe within a wardrobe, one piece at a time, and almost everything we bring in finds a home quickly.

How to Style Planet

  • Start with one Planet foundation piece and add a second for instant versatility
  • Mix Planet's soft silhouettes with a structured Porto piece for contrast
  • Choose Planet for travel: the fabrics pack well and layer easily

Frequently Asked Questions

Who designs Planet clothing?
Planet clothing is designed by Lauren Grossman, who founded the brand in 1997.

Is Planet clothing one size fits all?
Planet describes its concept as "sizeless" in philosophy, designed to flatter a wide range of bodies through soft, adaptable silhouettes, though pieces are offered in standard sizing.

Where can I buy Planet clothing in Eau Claire, WI?
Details Direct carries Planet clothing in-store in downtown Eau Claire, Wisconsin, and online at detailsdirect.com.

Shop Planet online at detailsdirect.com or in-store at Details Direct in Eau Claire, WI.